contact@realeye.io +1 (650) 304-0490 Sign Up Sign In

Blog - Latest features announcements & news

August 10, 2019

How Can You Know If Your Billboard is “Catchy” Enough to Generate Leads in Today’s Ever-Changing, Tech-Driven Market?

Although digital marketing is all the rage these days, offline marketing and traditional advertising media are still forces to be reckoned with.

According to Mikhael Marchenko, CEO and co-founder of StickerRide, “The Out-Of-Home (OOH) advertising market in the United States is $7.3 billion and growing.” He goes on to state that, “consumers have multiple encounters with OOH advertising every day, so for brands it is important to target in order to receive nationwide coverage and to increase brand awareness.”

Billboards vs other media comparison

July 8, 2019

How UBER optimized their home page design for conversion - eye-tracking insights

Every website has a purpose - to advertise, introduce or encourage people to purchase a product or service. To achieve these goals a website has to be eye-catching and clear to visitors.

But how a web designer can be sure, that design is catchy and clear to everyone?

The answer to this question can be an eye-tracking. UBER has significantly improved its website in the last year.


May 13, 2019

🔥 Heat your heatmaps with custom views

From now on, you can use sliders to customize your heatmaps. Make sure you're not missing any important insights by changing:

  • gaze point size [px]
  • gaze point shadow size (blur) [px]
  • scale opacity [%]

Check our sample results to see how it works LIVE


March 29, 2019

🧐 New pricing strategy & updated Terms of Service

We'd like to introduce you the new Pricing strategy. NO MORE complicated Packages with Projects, NO MORE struggling how many items you need to purchase to run your test. Say hello to NEW flexible pricing where you pay as you go for exactly what you need:

  • testing each item costs $20,
  • for every second of total study duration you pay $1,
  • hire RealEye testers for $2 (get results max. next business day),
  • invite your own testers for $0.5/each

Projects purchased before 29th of March are attached to old policy. You may use them just like before changes.

We also made changes to our Terms of Service accordingly to new pricing strategy, read full Terms of Service here


Feb 19, 2019

See your testers Gaze Point with RECORDINGS!

I'm super happy to announce this new amazing feature! From now on you can actually follow your potential users eyes to see what's eye-catching!

And... to make you even more happy - all already saved tests can be played as recording as well (log into your account, go to study dashboard and you'll see list of all recordings).


Jan 9, 2019

We're happy to announce new features

  • Map your item and finish test on click
  • Combine item into single clickable mockup with image mapping
  • Set up your study with advanced settings: hide separation screen, randomize your items or disable survey as you please!
  • Place your eye-tracking study inside external survey
  • Complete re-design of the system (we love it!)

Jun 27, 2018

Is your content TL;TR?

Check which content on your website is actually read by users! It's simple as it sounds. Select area on results page, check score and make your website readable for your users.


May 30, 2017

Find best package for you!

From now on, you can get studies as packages of 1, 10 or 100 items! Choose desired amount of items you want to test and pay as you go!

PS. Get 20 testers for each item for FREE, results will arrive max. next business day!


Apr 25, 2017

Buy testers ... we will get them for you!

From now on, you can simply order eye-tracking results for your items!

Choose desired amount of testers you want to assign for your experiment (each tester cost $2) and get your results within few hours!


Apr 21, 2017

Scan whole websites with eye-tracking!

Our technology now allows you to scan and test whole websites! Learn where your audience is looking and increase your conversion!

It's very simple! Enter website URL while creating experiment and share your testing URL. Your testers will be able to use scroll while doing experiment and whole data will be presented as live heatmap in your panel.

Start Today!