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For Universities and Researchers

We strongly believe neuroscience should be available for everyone, especially for researchers and scientists.

We encourage students and Universities to experiment with our solution and so we have a special offer for education.

Trusted by Universities from all over the World

"We used RealEye for a lab assignment about selection attention to visual media, experimenting with several different short videos that exemplified different structural features of video that direct attention (e.g., cuts, motion, appearance of faces). Everyone in the class was able to provide eye tracking data for the videos, and analyze and discuss the data obtained from the entire class — all within a 90 minute lab.
The interface and analytics were excellent. We’d love to make the software a part of the class moving forward."
- Byron Reeves PhD, Professor
See Publications

News from RealEye Blog

2022-07-21

Interview with Andrew Duchowski

We're pleased to present our next episode of the short interview series: this time, we chatted with Andrew Duchowski from Clemson US, who told us about the current challenges and opportunities in the eye-tracking field.

Grab your coffee and click the video!

RealEye Licenses for Educational use only

Monthly Annual
University Pro

for classrooms or bigger research

Get a quote
  • Core
  • Unlimited study count
  • > 300 own participants /month
  • Up to 60 min single study time
  • Custom license period
  • BETA API access for data export
  • Eye-tracking Module
  • Smartphone tests
  • Facial Coding Module
  • Surveys Module
  • External tool integration (eg. survey)
  • RealEye panelists
  • Online analytics dashboard
  • Embedding the results
  • Data export
  • Other
  • Only for non-commercial use
  • Team collaboration
  • Priority Support
  • 1h training
  • White-label
  • Smartphone as an additional eye-tracker
  • Custom features request
  • No lock in
Get a quote
Popular
University

for classic research

$350 /month

$4,200 Billed annually
  • Core
  • Unlimited study count
  • 300 own participants /month included
  • Up to 10 min single study time
  • Eye-tracking Module
  • Smartphone tests
  • Facial Coding Module
  • Surveys Module
  • External tool integration (eg. survey)
  • RealEye panelists
  • Online analytics dashboard
  • Data export
  • Other
  • Only for non-commercial use
  • Team collaboration
  • Priority Support
  • 1h training
  • No lock in
Purchase
Student

for solo researchers

$24.17 /month

$290 Billed annually
  • Core
  • Unlimited study count
  • 20 own participants /month included
  • Up to 60 sec single study time
  • Eye-tracking Module
  • Surveys Module
  • RealEye panelists
  • Online analytics dashboard
  • Other
  • Only for non-commercial use
  • No lock in
Purchase
Eglė Vaičiukynaitė
Researcher & lecturer
School of Economics and Business

"I have tried this solution several times and tested various stimuli, including my own generated stimuli from previous eye-tracking studies. I was impressed by the ease of use and the outcome (results). "

Giovanni Federico
Neuropsychologist
Suor Orsola Benincasa University of Naples (Italy)

"RealEye allowed us to run research projects in our laboratory with the friction of a price of typical eye-tracking software and hardware. Its accuracy is enough to easily analyse useful information about participants' gaze behaviour."

Gaurav Jain
Assistant Professor of Marketing
Rensselaer Lally School of Management

"Due to the covid-19 pandemic it was not possible to conduct research in my lab. After reading about the camera-based eye-tracking, I was comfortable to move to web-based eye-tracking."

Frequently Asked Questions

RealEye studies are proven to be around 110 px accurate. This allows analyzing users interaction on a website with precision reaching the size of a single button.
We predict the gaze point with frequency up to 60 Hz.

For in-depth analysis of webcam eye-tracking accuracy check the following articles:

Webcam eye-tracking is an innovative method that predicts a person's gaze point.
We use the computing power of regular PC/laptop to run AI (Deep neural network) that analyzes images coming from a webcam. The AI detects a panelist's face, pupils and predicts a gaze point.
All of this is performed entirely in a web browser in real-time. Thanks to this, panelists do not have to worry about their privacy. We do not send any image or sound to our servers. We only store the gaze point predictions from our AI, in the form of basic text data similar to "Timestamp: 10, GazePointX: 200, GazePointY: 330".

You can read more about eye-tracking here .
Unfortunately, due to how our system works, we don't offer refunds. This is why we've created a 7-day free trial so you can see if our services fit your needs.

Your own participant is any person that you’ll invite using a participation link to your study. RealEye participant is a randomly picked person from our network of panelists from all over the world - mainly from the UK and the US. They can be hired to participate in the eye-tracking study, but not to participate in any external tool (eg. survey).

Note: RealEye participants can't take part in a 'Live Website' studies and studies longer than 10 minutes. Read more about the limitations here

You can get additional participants at any time you need it. This will increase your limit in the current billing period only. Each additional slot for an own participant costs $1.2. Hiring Realeye participants is only $10 each.

When you order RealEye panelists, we make sure to provide the highest quality results. All recordings are checked by us to make sure that you get results with an accuracy of fewer than 175 pixels and at least a 20 Hz sampling rate. Assuring high-quality results usually requires us to pay for and check more panelists than you've requested, but we take that cost on us - so you pay only for the best results.

Yes, you can download the data collected during the study as a CSV file. For more details please refer to https://support.realeye.io/data-export-to-csv/

Also, you can download each AOI CSV file.

If there’s any data that you would like the CSV file to include, please contact us and we’ll provide any additional data.

You can easily integrate the RealEye tool with external tools (eg. surveys), but also compare the results obtained from other tools using our CSV file (i.e. by the timestamp).

You can use RealEye for any kind of projects but you can't charge any money for its results or insights. Some plans are made strictly for educational use only for Universities and Schools.

Thesis and scientific articles are allowed. If you need more details please contact us.

For commercial use please subscribe to a License allowing it.

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