Use cases for the screen-based Webcam Eye-Tracking. Online.

One solution - many use cases

Conduct entire quantitative & qualitative eye-tracking research remotely. RealEye is a simple yet powerful tool that helps you get behavioral data about people. Create a study in 3 simple steps and get results - even in 5 minutes from now!

Website UX testing

Test live websites, images, screenshots or website mockups and analyze data thanks to screen and gaze point recordings.

RealEye can be just a part of a longer study as you can easily integrate it into any external tool (eg. survey) using simple URL redirection.

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See sample recording
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Packaging & shelf tests

Create A/B tests and analyze data using AOI Analyzer to discover how many gaze points, fixations & clicks each product acquired using our online dashboard.

You can export data to any other tool using our CSV exports and merge it with other sources like EEG.

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Take a look at sample heatmaps

Video Ads.

Analyze how much attention participants paid to different parts of video ad using aggregated heatmaps with AOIs and panelists gaze recordings.

See Facial Coding data and analyze the entertainment level of each participant separately and in the aggregated way

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See sample results

Static Ads for On-line and OOH

Create various A/B tests to learn which of them are potentially acquiring more attention of the target audience. Run in-depth design tests to make sure your audience is paying attention to the most critical elements of your creatives.

Research/ Education

Run research on any set of static images and videos. We're aware that your use-case may vary depending on your research. Use RealEye in any way to test your hypothesis and analyze results both on our Analytics dashboard or in your favorite tool via CSV export.

Learn more about non-commercial offer
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