contact@realeye.io+ 1 646 9803603Sign UpSign In
English
Home
➞
Blog
➞
Blog Posts Sitemap

Blog Posts Sitemap

Follow us on:
twitter [#154] Created with Sketch.

Recent articles:

RealEye
April 21, 2025

Effects of Organic Food Labels on Consumer Preference

Read more →
RealEye
April 7, 2025

Eyes on Memory and Attention: RealEye in Consumer Research

Read more →
RealEye
March 31, 2025

The Role of Consumers’ Visual Attention Stimuli in Advertising

Read more →
RealEye
March 17, 2025

Enhancing Urban Development Transparency: UX Improvements for the "Praha Zítra" Web Application

Read more →
RealEye
March 10, 2025

Analyzing Visual Attention in Fashion Advertisements

Read more →
RealEye
March 10, 2025

Enhancing YouTube’s User Experience: Eye Tracking Insights from RealEye

Read more →
RealEye
February 24, 2025

Revealing Pinkwashing: How RealEye Helped Analyze Consumer Reactions

Read more →
RealEye
February 17, 2025

Shaping Passenger Experience: An Eye-Tracking Study of Public Transportation Built Environment

Read more →
Martyna Pietrzak
February 14, 2025

RealEye's success at succeet25 ;-)

Read more →
Adam Cellary
February 13, 2025

Exciting News: EU Funding for RealEye!

Read more →
RealEye
February 10, 2025

Transforming ESP Learning with RealEye Eye-Tracking

Read more →
RealEye
February 3, 2025

Visual Journeys: Eye Tracking and Abstract Art Perception

Read more →
RealEye
January 27, 2025

How do people experience the spaces they inhabit? The Role of Neurodesign in Shaping Our Perception of Built Spaces

Read more →
RealEye
January 6, 2025

Improving User Experience on Traveloka's Car Rental Feature with RealEye

Read more →
RealEye
December 23, 2024

What Your Eyes Say About Cities: Eye-Tracking and Urban Design

Read more →
RealEye
December 10, 2024

Shaping the Future of Eye-tracking Research with Aydın Adnan Menderes University

Read more →
RealEye
December 6, 2024

Analyzing User Interaction with the National Gallery of Indonesia’s Instagram

Read more →
RealEye
November 21, 2024

Using eye-tracking to study swearword translation in films

Read more →
RealEye
November 13, 2024

Cognitive Insights with RealEye – the Role of Attentional Mechanisms in Working Memory Efficiency Across Adulthood

Read more →
RealEye
November 7, 2024

The eye-ear relationship: investigating auditory impacts on subtitle reading and comprehension with eye-tracking

Read more →
RealEye
November 5, 2024

Optimizing the Presentation of Learning Materials with RealEye

Read more →
Adam Cellary
October 27, 2024

RealEye.io Greenbook Insights Tech Showcase 10/2024

Read more →
Martyna Pietrzak
October 23, 2024

📱Introducing #InstagramMockups at RealEye!

Read more →
RealEye
October 10, 2024

Analyzing Email Campaign Effectiveness Through Eye Tracking

Read more →
Martyna Pietrzak
September 29, 2024

Improving RealEye Accuracy on Mobile: A Study on Calibration Point Count

Read more →
RealEye
September 26, 2024

When Eye-tracking Meets AI in Dermatology

Read more →
Martyna Pietrzak
September 26, 2024

Visual attention during exposure to disinformation

Read more →
Martyna Pietrzak
September 24, 2024

Optimizing RealEye Calibration on Computers: Point Count and Accuracy

Read more →
Adam Cellary
September 9, 2024

RealEye.io - the pricing will be updated on September 19th

Read more →
RealEye
August 29, 2024

From Maynooth with Insights: RealEye’s ECEM 2024 Experience

Read more →
RealEye
August 28, 2024

Using RealEye to Understand Emotion Dysregulation in Young Children

Read more →
RealEye
August 4, 2024

List vs. Grid: Which Product Layout Drives More Sales on Smartphones?

Read more →
RealEye
August 1, 2024

Improving Ad Impact: Lessons from Eye-Tracking with RealEye

Read more →
RealEye
July 23, 2024

How Multimedia Signaling Influences Attention and Learning Outcomes

Read more →
RealEye
July 22, 2024

Gender Selection Dilemma in FMCG Advertising

Read more →
April Miller
July 18, 2024

Personalization Through Eye Tracking in E-Commerce

Read more →
RealEye
July 11, 2024

Packaging Optimization via Eye-tracking

Read more →
Irene Centenaro
July 11, 2024

Understanding User Behavior: Enhancing a website with RealEye.io

Read more →
Ethan T. Lewis
July 2, 2024

8 Ways Implicit Cultural Cues Shape Advertisement Perception

Read more →
Adam Cellary
June 20, 2024

Building Authenticity in Market Research: Insights from Jake Pryszlak

Read more →
RealEye
June 15, 2024

Improving Web Usability with eye-tracking

Read more →
Martyna Pietrzak
June 7, 2024

Game On: RealEye at ETRA 2024

Read more →
RealEye
May 28, 2024

Learning Model in Business Simulation Games: eye-tracking case study

Read more →
Ethan T. Lewis
May 22, 2024

Prototype Testing – Key to a Successful Product Launch in 2024

Read more →
Adam Cellary
April 30, 2024

Adapting to Change and Innovation in Market Research: Insights from Kerry Hecht, CEO of 10K Ecosystem

Read more →
Alicja Kowalczewska, PhD
April 25, 2024

Seven Universal Facial Expressions: Exploring the Basics of Human Emotion

Read more →
Adam Cellary
April 23, 2024

RealEye Study Statistics & Tools

Read more →
Andrzej Morawski
April 17, 2024

Best Gazerecorder Altrnative

Read more →
Andrzej Morawski
April 17, 2024

RealEye vs. GazeRecorder Comparison

Read more →
Andrzej Morawski
April 16, 2024

Top EyeLink eye tracker alternatives

Read more →
Adam Cellary
April 11, 2024

Unveiling Brand Authenticity: A Conversation with Dan Braker on Shaping Consumer Perceptions

Read more →
Harikrishna Kundariya
April 8, 2024

Benefits of Using Boilerplate Code in Software Development

Read more →
Ethan T. Lewis
April 3, 2024

The Power of Push Notifications: Engaging and Retaining Mobile App Users

Read more →
Andrzej Morawski
March 29, 2024

Comparison of RealEye vs Sticky by Tobii Pro

Read more →
Andrzej Morawski
March 29, 2024

Best Tobii eye tracker alternative

Read more →
Adam Cellary
March 28, 2024

Unlocking the Secrets of Pricing: A Deep Dive into Neuropricing with Kai-Markus Mueller

Read more →
Andrzej Morawski
March 28, 2024

RealEye vs. iMotions Comparison

Read more →
Andrzej Morawski
March 28, 2024

Best iMotions eye tracker alternative

Read more →
Adam Cellary
March 22, 2024

Empathy in Action: Navigating Consumer Insights with Rob Volpe

Read more →
Adam Cellary
March 20, 2024

Interview: Byron Reeves, PhD, Stanford

Read more →
Alicja Kowalczewska, PhD
March 12, 2024

Analysing Eye Tracking Data – How Can It Provide New Insights into Understanding Visual Attention?

Read more →
Adam Cellary
March 7, 2024

Decoding Consumer Behavior: The Future of Market Research and Insights with Richa Dubey

Read more →
RealEye
March 5, 2024

RealEye in Cybersecurity Research: Tracking User Vulnerabilities

Read more →
Adam Cellary
March 5, 2024

Exploring the Depths of Market Research with Julius Augustine: A Journey from Fieldwork to AI

Read more →
Małgosia Garapich-Nowicka
February 28, 2024

Use Mockup testing to improve usability of your projects - build better apps and websites

Read more →
Adam Cellary
February 26, 2024

User Research vs. User Testing: Which is Best for Improving User Experience?

Read more →
Adam Cellary
January 26, 2024

Innovative Ad Testing Through Neurons and RealEye Partnership

Read more →
Ewa Sulewska
January 3, 2024

Understanding Quantitative Research Methods: A Comprehensive Guide

Read more →
Andrzej Morawski
December 20, 2023

The Year 2023 in Glance and What's coming?

Read more →
Ewa Sulewska
December 15, 2023

Advertising research - everything to know before starting a campaign or ad strategy

Read more →
Małgosia Garapich-Nowicka
November 21, 2023

Methods, trends and tools. Market research done right in 2024

Read more →
Adam Cellary
October 30, 2023

Event report: Succeet 2023 in Wiesbaden by RealEye Team

Read more →
Andrzej Morawski
October 18, 2023

Optimizing Sales through Shelf Testing: Why and How to Test Planograms?

Read more →
Andrzej Morawski
October 5, 2023

Packaging Design Testing with Eye-Tracking Technology

Read more →
Zofia Maciąg
September 10, 2023

Comprehensive Guide to Market Research: Strategies, Methods, and Implementation

Read more →
Zofia Maciąg
September 4, 2023

Shopper Research: Understanding Consumer Behavior and Insights

Read more →
Zofia Maciąg
August 4, 2023

The Fascinating Science Behind Eye Tracking: How Our Eyes Reveal Hidden Insights.

Read more →
Beata Lewandowska
July 7, 2023

How to test live websites with eye-tracking and 100+ testers

Read more →
Beata Lewandowska
July 3, 2023

QuestionPro Fireside Chats with RealEye

Read more →
Beata Lewandowska
June 2, 2023

ETRA 2023 Conference - Tubingen.

Read more →
Andrzej Morawski
May 23, 2023

Unravel’s eye-tracking study on Heineken Beers

Read more →
Adam Cellary
April 5, 2023

Webcam online eye-tracking @Universities

Read more →
Beata Lewandowska
March 30, 2023

RealEye at IIEX Europe Conference

Read more →
Adam Cellary
January 26, 2023

Understanding Eye-Tracking Technology: A Beginner’s Guide

Read more →
Damian Sromek
July 21, 2022

Research about Dynamics of visual attention during online lectures

Read more →
Damian Sromek
May 31, 2022

Attention Measurement with Eye-tracking & K-coefficient

Read more →
Damian Sromek
August 16, 2021

On 5-9 July 2021 the LEAD-ME Summer School online event took place

Read more →
Damian Sromek
November 24, 2020

RealEye for Kaunas University of Technology

Read more →
Damian Sromek
November 22, 2020

RealEye for Rensselaer Lally School of Management

Read more →
Damian Sromek
November 16, 2020

RealEye for Toyo Gakuen University

Read more →
Beata Lewandowska
April 10, 2020

Why you should consider using eye-tracking insights in your thesis or scientific research (and how to use online, remote version)

Read more →
Adam Cellary
October 12, 2019

How Can You Know If Your Billboard is “Catchy” Enough to Generate Leads in Today's Ever-Changing, Tech-Driven Market?

Read more →
Adam Cellary
October 9, 2019

How UBER optimized their home page design for conversion – eye-tracking insights

Read more →
RealEye

Visual Exploration Patterns of Subjects Viewing a Crime Scene

Read more →
Martyna Pietrzak

Enhancing Gambling Website Usability with RealEye

Read more →
RealEye

RealEye in Neuromarketing: A Case Study with Fruvita

Read more →